TERMS & CONDITIONS

This Privacy Policy describes how marcelkael.com (the “Site” or “we”) collects, uses, and discloses your Personal Information when you visit or make a purchase from the Site.

Collecting Personal Information

When you visit the Site, we collect certain information about your device, your interaction with the Site, and information necessary to process your purchases. We may also collect additional information if you contact us for customer support. In this Privacy Policy, we refer to any information that can uniquely identify an individual (including the information below) as “Personal Information”.

Device Information

  • Examples: version of web browser, IP address, time zone, cookie information, what sites or products you view, search terms, and how you interact with the Site.

  • Purpose of collection: to load the Site accurately for you, and to perform analytics on Site usage to optimize our Site.

  • Source of collection: collected automatically using cookies, log files, web beacons, tags, or pixels.

  • Disclosure: shared with our processor Shopify.

Order Information

  • Examples: name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number.

  • Purpose of collection: to provide products or services, process payments, arrange shipping, issue invoices/confirmations, communicate with you, screen orders for fraud, and when in line with your preferences, provide marketing.

  • Source of collection: collected directly from you.

Customer Support Information

  • Purpose of collection: to provide customer support.

  • Source of collection: collected directly from you.

Age of Consent

By using this Site, you represent that you are at least the age of majority in your state or province of residence, or that you are the age of majority and you have given us your consent to allow any of your minor dependents to use this Site.

Sharing Personal Information

We share your Personal Information with service providers to help us provide our services and fulfill our contracts with you, as described above. For example:

  • We use Shopify to power our online store. Learn more: Shopify Privacy Policy.

  • We may share Personal Information to comply with laws, respond to legal requests, or protect our rights.

Behavioural Advertising

We use your Personal Information for targeted advertising and marketing communications. For example:

  • Google Analytics: helps us understand site usage. Learn more: Google Privacy. Opt-out: GA Opt-out.

  • We may share site usage, purchases, and ad interactions with advertising partners (via cookies or similar technologies).

Opt-out options:

Using Personal Information

We use your Personal Information to:

  • Offer products for sale

  • Process payments

  • Ship and fulfill orders

  • Communicate with you

  • Provide product/service updates and offers

Lawful Basis (GDPR – EEA Residents)

If you are an EEA resident, we process your Personal Information under these bases:

  • Your consent

  • Contract performance

  • Legal compliance

  • Vital interests

  • Public interest

  • Legitimate interests (not overriding your rights)

Retention

We retain Personal Information unless/until you ask us to erase it.

Automatic Decision-Making

We do not engage in fully automated decision-making with significant effects.
Shopify uses limited automated decision-making to prevent fraud (e.g., temporary denylist of IP addresses/credit cards).

GDPR Rights

EEA residents have the right to:

  • Access the Personal Information we hold

  • Request correction, update, or erasure

  • Request portability

Data is initially processed in Ireland and then transferred internationally (e.g., Canada, USA).
More: Shopify GDPR Whitepaper.

CCPA Rights (California Residents)

California residents may:

  • Access (Right to Know)

  • Correct or delete data

  • Request portability

  • Designate an authorized agent to act on their behalf

🍪 Cookies

A cookie is a small file downloaded when you visit our Site. We use cookies to improve browsing, remember preferences, and perform analytics.

Cookies Necessary for the Functioning of the Store

Name Function
_ab Used in connection with access to admin.
_secure_session_id Used in connection with navigation through a storefront.
cart Used in connection with shopping cart.
cart_sig Used in connection with checkout.
cart_ts Used in connection with checkout.
checkout_token Used in connection with checkout.
secret Used in connection with checkout.
secure_customer_sig Used in connection with customer login.
storefront_digest Used in connection with customer login.
_shopify_u Used to facilitate updating customer account information.

Reporting and Analytics

Name Function
_tracking_consent Tracking preferences.
_landing_page Track landing pages.
_orig_referrer Track landing pages.
_s Shopify analytics.
_shopify_fs Shopify analytics.
_shopify_s Shopify analytics.
_shopify_sa_p Shopify analytics relating to marketing & referrals.
_shopify_sa_t Shopify analytics relating to marketing & referrals.
_shopify_y Shopify analytics.
_y Shopify analytics.

Cookie Lifespan:

  • Session cookies last until you stop browsing.

  • Persistent cookies last 30 minutes to 2 years.

Managing Cookies:
You can block or manage cookies in your browser. More info: All About Cookies.
Blocking cookies may impact site performance.

Do Not Track

We do not alter practices when detecting “Do Not Track” signals, as no industry standard exists.

Changes

We may update this Privacy Policy from time to time to reflect changes in practices, legal, or regulatory requirements.

Contact

For questions, complaints, or more info, contact us:

info@marcelkael.com
Marcel Kael
Sutthauser Str. 206
49080 Osnabrück
Germany